ETT AdRider
The Trayser has flat side panels big enough to carry a campaign. AdRider sells that space to advertisers, and their contribution helps fund ETT's rental pricing. Nothing about the bike changes — only what is printed on the panels.
What is ETT AdRider?
AdRider is ETT’s sponsored-panel programme. External advertisers pay to run a campaign on a Trayser 2.0’s side panels, and that contribution helps fund the rental pricing ETT sets with Otto Scooter. Riders get the same bike, the same 1,056 Wh battery, the same maintenance and the same free battery swaps.
Availability depends on which advertising campaigns are live at the time. Otto Scooter confirms what is on the floor when you book; when no campaign is running you take a plain-panel Trayser at the standard weekly price.
A working billboard that pedals itself
The panels are cut, printed and fitted at the ETT workshop, then ride the busiest streets in London for the length of the campaign — at eye level, at walking pace, in traffic that is stopped anyway.
Same machine, different artwork
Same battery
1,056 Wh removable, 50–60 miles per charge. Nothing is downgraded to pay for the panels.
Same drivetrain
Gates carbon belt, hydraulic disc brakes, puncture-protected tyres.
Same service
Free maintenance and free battery swaps at the Hammersmith workshop.
Campaign-dependent
An AdRider bike exists only while a campaign is running — ask Otto what is available.
Why we built it this way
1,056 Wh of battery
The biggest battery pack on any delivery e-bike you can rent in London. 50–60 miles per charge — a full shift, not half of one.
Removable pack
The battery comes off the frame and charges from any 3-pin socket in about 4 hours. No cable run to a bike rack.
Gates carbon belt drive
No chain to stretch, oil or replace. A belt runs clean through a London winter and does not need a weekly degrease.
Hydraulic disc brakes
Loaded, wet, downhill in traffic — the stopping distance is the part of a delivery bike nobody should economise on.
Puncture-protected tyres
Glass and potholes are the two things that end a shift early. The tyres are specified for the road, not the showroom.
USB charging on board
The phone is the job. It charges off the bike battery, so a dead handset never costs you the rest of the evening.
The numbers that matter
Ask Otto Scooter what is on the floor
Whether your Trayser carries a campaign or plain panels, Otto Scooter is where you rent it — £55 a week, £49 for Uber Eats and Deliveroo riders.
- £55 per week
- £49 per week for Uber Eats and Deliveroo riders
- £200 refundable deposit
Collection at Otto Scooter, 66 Paddenswick Road, Hammersmith W6 0UB. No credit check. As an EAPC the Trayser needs no licence and no CBT.
The programme, answered
What is ETT AdRider?
What is the difference between an AdRider bike and a plain one?
Can I always get an AdRider bike?
Want your brand on the panels?
AdRider campaigns are booked by London businesses who want their name on a bike that never parks.